Dates
Challenge Opens:
June 1, 2026
Submission Deadline:
June 25, 2026, 11:59 PM UTC
Judging Period:
June 26, 2026 - July 10, 2026
Winners Announcement:
July 15, 2026
The organizers reserve the right to modify the timeline if required.
Eligibility
The challenge is open worldwide.
Eligible participants include:
- Designers
- Freelancers
- Agencies
- Creative studios
- Brand strategists
- Marketing professionals
- Students
- Startup founders
- In-house creative teams
Participants must be at least 18 years old or have parental/guardian consent if required by local laws.
Individuals and teams are both welcome.
Employees and contractors directly involved in organizing, judging, or administering the challenge may not participate.
Project and Submission Requirements
Participants must submit a complete BrandKit URL before the submission deadline.
Submissions may include:
- Existing client work (with appropriate permission)
- Agency projects
- Personal portfolio projects
- Startup brands
- Concept brands
- Student projects
- Rebranding projects
Each submission should include:
- BrandKit URL
- Project title
- Brand description
- Relevant brand assets and supporting materials
Submitted work should demonstrate:
- Brand presentation
- Design quality
- Asset organization
- Brand consistency
- Overall delivery experience
Participants must own the rights to the submitted work or have permission from the rights holder to submit it.
Multiple submissions are allowed.
This is a skill-based competition. Winners will be selected by judges based on creativity, presentation quality, organization, completeness, and overall execution. No winners will be selected randomly.
Incomplete, misleading, fraudulent, or copyright-infringing submissions may be disqualified at the organizers' discretion.
Prizes
Total Prize Pool: $50,000 USD
🥇 Grand Prize Winner
- $50,000 USD
🥈 Second Place
- $5,000 USD
🥉 Third Place
- $2,500 USD
Additional opportunities may include:
- Industry recognition
- Featured showcase opportunities
- Community exposure
- Partner highlights
Prize distribution and winner announcements will be made after the judging period concludes.
Organizers reserve the right to adjust prize allocation if necessary.
Judging Criteria and Winner Selection
Submissions will be evaluated by a panel of judges based on the following criteria:
1. Brand Presentation (25%)
How effectively the brand story, identity, and assets are presented.
2. Organization & Delivery Experience (25%)
How well assets are structured, categorized, and delivered for end users.
3. Design Quality (20%)
Visual quality, creativity, craftsmanship, and attention to detail.
4. Brand Consistency (15%)
Consistency across typography, color systems, imagery, guidelines, and overall identity.
5. Completeness (15%)
Coverage of brand assets, supporting materials, documentation, and resources.
Winner Selection
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This is a skill-based competition.
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Winners will be selected solely based on judging scores and evaluation criteria.
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No winners will be selected randomly.
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The judging panel's decisions are final.
